Yamaha Marine V8 XTO Offshore™ outboard motor

Why Buy Yamaha?

It should come as no surprise that the Yamaha Motor Company is one of the most trusted brands on the market today. After all, the company has been developing and manufacturing high-quality marine products for nearly 60 years. They provide powerful engines that promise excellent performance and superior reliability, which accurately reflects decades of industry experience. Yamaha Online Parts is proud to offer a broad range of inventory, including a plethora of Yamaha outboard parts for sale.

Keep reading to learn more about the legendary brand. If you need help finding what you’re looking for on our website, feel free to give us a call or send us an email.


Early Years

Torakusu Yamaha first established the Yamaha Corporation in 1887 in Hamamatsu, Shizuoka Prefecture, Japan. The company started out by manufacturing musical instruments, including the production of organs and pianos. As a matter of fact, this legacy is still honored today in the company’s logo that consists of three interlocked tuning forks, which are the tools used for tuning pianos.

It was during the post-war years when several Japanese companies began looking to diversify as a way to make up for lost time and repurpose war-time manufacturing machines. At the time, the company president decided that the musical instrument factory would start producing small engines for motorcycles and later marine engines with the debut of the Yamaha P-7 outboard in 1960.

However, the P-7 was far from perfect and many joked they could tell the motor was made by a music manufacturer because of the loud sound it produces. Yamaha engineers listened to the consumer base and created the much more refined and well recieved P-3. This started a tradition of engineering focused on the desires of their customers that is still ingrained in the company today.

Continued Expansion

The company continued to expand in the 1980s. After decades spent being a motorcycle manufacturer, the Yamaha Motor Company sought to enter the all-terrain vehicle market and the personal watercraft market. They changed the marine powersports game in 1986 with the creation of the WaveRunner 500. Yamaha soon became known as the leading contender in this market while still holding a steady position in other markets for motorized land vehicles and outboards.

Yamaha Today

Fast forward to present day, Yamaha continues to pave the way when it comes to the design and production of various types of motorized vehicles and outboard motors.

Are you still searching for the perfect Yamaha outboard parts? Look no further! We’re confident you’ll be able to locate what you need within our inventory. Yamaha Online Parts is proud to offer nationwide shipping, including Florida, Texas, and much more.